The New Zealand Gift Fairs are the major events on the gift industry calendar, all timed to best serve the buying interests of industry retail buyers and to coincide with the international Gift Fair calendar.
The Gift Fairs represent exceptional value and by exhibiting at two or more Gift Fairs in the calendar year you'll also enjoy special exhibition rates while growing your profile and your profits.
If you are interested in exhibiting, send us an email or use our online enquiry form »»
Winter Gift Fair
There’s only one way to get face-to-face with Southern retailers, and that’s at the New Zealand Gift Fair’s South Island event. While many Mainlanders will travel to the Spring and Autumn Fairs, some prefer to do business at home – and who can blame them? If you’re looking to target the buoyant Southern market, there’s no better place to do so than at this friendly event.
Show Statistics
The following statistics come from the CAB Exhibition Audit Report of Winter Gift Fair 2009
| Survey of Attendance |
| Single Visits |
2,452 |
| Total Revisits |
614 |
| Total Attendance |
3,066 |
* A summary of the number of trade visitors who attended the show, reported by day (one entry only per day) and categorised as
single visits and attendees who have revisited the exhibition on subsequent days. Reported attendance does not include exhibitors.
|
| Analysis by Purchasing Power |
| Purchasing Power |
No of Responses |
% of Attendees |
| None |
140 |
5.7% |
| less than $500 |
41 |
1.7% |
| $501 - $1,000 |
196 |
8.0% |
$1,001 - 5,000
|
445 |
18.1% |
| $5,001 - $10,000 |
716 |
29.2% |
| $10,001 - $50,000 |
466 |
19.0% |
| $50,001 - $100,000 |
232 |
9.5% |
| $100,000 + |
221 |
9.0% |
| Total Responses |
2,457 |
|
| Analysis of Attendance by Geographic Area |
| Country |
No of Attendees |
% of Attendees |
| New Zealand |
2,447 |
99.8% |
| Australia |
3 |
0.12% |
| Korea (South) |
2 |
0.08% |
| Total Attendees |
2,452 |
100% |
| Analysis by Product Interest* |
| Product Interest |
No of Responses |
% of
Attendees |
| Accessory/Jewellery |
1,109 |
45.2% |
| Baby Products |
551 |
22.5% |
| Books/Magazines/Stationery |
491 |
20.0% |
| Clothing |
351 |
14.3% |
| Confectionery/Specialist Foods |
411 |
16.8% |
| Duty Free/Souvenir |
305 |
12.4% |
| Floral |
450 |
18.4% |
| Furniture |
540 |
22.0% |
| Garden Products |
450 |
18.4% |
| Giftware |
1,791 |
73.0% |
| Handicrafts/Hobbies |
546 |
22.3% |
| Hardware |
241 |
9.8% |
| Interior Decoratives |
943 |
38.5% |
| Kitchenware/Chinaware |
727 |
29.6% |
| NZ Made Products |
1,002 |
40.9% |
| Pharmacy Products |
389 |
15.9% |
| Sports |
136 |
5.5% |
| Toys/Novelty Products |
742 |
30.3% |
| Wooden Products |
524 |
21.4% |
| Other |
131 |
5.3% |
| Total Responses |
11,830 |
|
| * Analysis by Product Interest had multiple responses from attendees |
| Analysis of Attendance by Commercial Demographics |
| Business Type |
No of Responses |
% of
Attendees |
| Agent |
26 |
1.1% |
| Baby products |
26 |
1.1% |
| Beauty Therapy / Hairdresser |
43 |
1.8% |
| Bookseller / Newsagent / Stationer |
58 |
2.4% |
| Clothing |
80 |
3.3% |
| Confectionery / Specialist Foods |
35 |
1.4% |
| Corporate Buyer |
33 |
1.3% |
| Department Store |
22 |
0.9% |
| Duty Free / Souvenir |
71 |
2.9% |
| Fashion Accessories / Jewellery |
160 |
6.5% |
| Florist |
106 |
4.3% |
| Furniture |
88 |
3.6% |
| Garden products |
74 |
3.0% |
| Gift Store |
544 |
22.2% |
| Handicrafts / Hobbies |
94 |
3.8% |
| Hardware |
33 |
1.3% |
| Homewares |
102 |
4.2% |
| Hospitality |
71 |
2.9% |
| Interior Decoratives |
132 |
5.4% |
| Kitchenware |
27 |
1.1% |
| Manufacturer / Wholesaler |
74 |
3.0% |
| Pharmacy |
248 |
10.1% |
| Promotional Company |
38 |
1.5% |
| Sports |
20 |
0.8% |
| Supermarket |
38 |
1.5% |
| Toy / Novelty Store |
57 |
2.3% |
| Other |
372 |
15.2% |
| Total Responses |
2,672 |
|
Occupational Safety and Health Regulations
We are asking for your co-operation to ensure a trouble-free and safe Gift Fair by adhering to the following:
- Please assist us in ensuring the safety of all persons working on the event by thinking safety first and foremost at all times.
- During show build-up and break-down NO children are allowed in the halls under any circumstances.
- Beware of forklifts and other machinery operating the halls and dock areas.
- If you have a ceiling/canopy on your stand, you will require a smoke detector and a fire extinguisher on your stand.
- You must NOT allow any items of your display to encroach into the aisle way. Please keep your product and display on your stand.
- If your display includes a naked flame, you will need a fire extinguisher on your stand.
- Fabrics/materials used as part of your stand construction (i.e. if you covering partition walls with your own fabric/paper etc) MUST be flameproof. Products displayed on your stand are NOT included i.e. bed linen, clothing etc.
- If you install your own stand lighting or make arrangements with your own electrical contractor, all electrical connections to mains supply must be supervised by our on-site electrical contractors to avoid overloading.
- NO consumption of alcohol is allowed during show build up and break down.
- For security reasons it is strictly prohibited to walk onto other stands if the stand holder is not present or without the stand holder's permission.
- If you are planning to have displays on your stand higher than panel height (2.3m) you will need the permission of the exhibitors around you,
|
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Selling has now commenced for the following shows:
WINTER GIFT '11
12 - 14 June 2011
SPRING GIFT '10
29 - 31 August 2010
AUTUMN GIFT '11
6 - 8 March 2011
Enquiry form »
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An Exhibition and Event Audit is an objective, third party confirmation of attendance claims and attendee demographics.
The audit provides accountability and assures event participants that the numbers being presented about the event are accurate and impartial. Endorsed by the Exhibition and Event Association of Australia (EEAA), the CAB Exhibition and Event Audit provides the only independent third-party verification of an event's attendance and demographic data that delivers credibility and proof of attendance.
See the CAB website » for more information
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In 2010 XPO has discounted advertising in the show guide dramatically to encourage exhibitors to advertise and preview their product to the Buyers. Giving you another form of medium to promote your presence at the Gift Shows.
The Gift Buyers Guide will be posted to visitors two weeks leading up to the Gift Fair. 8,000 copies will be printed of the Autumn Guide, 3,500 for Winter and 8,000 for Spring Gift.
Why not take up the opportunity of utilising your 1/4 page fee and upgrading to a more prominent ad, for example a half or full page to promote your product? Enabling buyers to view your products before the Gift Fair commences.
The product showcase will continue in 2007. The cost is $100 if you have display advertising, and $250 with no display advertising. This is fantastic value for money to promote and highlight your product to buyers - especially if you have a new product in the new year.
Please don’t hesitate to contact Jan to discuss
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- exhibition hire furniture
- shell scheme panel systems- a range of colours
- party hire and outdoor furniture
- signage and graphics
- project management
- marquees and flooring
- brochure holders
- point of sale and merchandising
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Have you organised?
- Air Travel and Accommodation
- Advertising your presence at the show
- Key Client invitations and visits to the show
- Brochures for distribution on your stand
- Product order forms, pens etc
- Stand design & construction
- Competitions and prizes for your stand
- Editorial and media releases
- EFTPOS
- Entertainment and special features on your stand
- Extra Electrical and Plumbing Requirements
- Fork lift Hire for show setup if required
- Hire Equipment e.g. display stands, furniture etc.
- Staffing for your stand on show days and during buildup and breakdown
- Sending in you staff names for security passes.
- Insurance for stock during the show, including buildup and breakdown - exhibitors are required to have Public Liability Insurance with $5M Policy Cover in place.
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