Selling Now

Selling has now commenced for the following shows:

31 Aug - 02 Sep 2014
01 - 03 March 2015
07 - 09 June 2015

Scam Targets Gift Fairs

In the past few years we have become aware that an online directory called Fairguide have been contacting our exhibitors asking them to "update their free listing details" on our shows.

Please be aware that the fine print of the contract includes a charge of approx US$1531 per year for a period of 3 years.

Please note that we are not associated with and do not endorse those proprietors or others, or that website. We suggest that you make your own decisions and, if appropriate, obtain independent legal advice, before you respond to or deal with those proprietors or others, or that website. 

StopECG has now published basic advice, primarily be to help those who
have already signed these forms in error - please go to
www.stopecg.org/expo-guide.htm to find out more.

Read what the NZ Herald had to say ...

Planning Tips

Have you organised?

  • Air Travel and Accommodation
  • Advertising artwork sent
  • Gift Magazine Listing details entered online
  • Key Client invitations and visits to the show
  • Brochures for distribution on your stand
  • Product order forms, pens etc
  • Stand design & construction
  • Competitions and prizes for your stand
  • Editorial and media releases
  • Entertainment and special features on your stand
  • Extra Electrical and Plumbing Requirements
  • Fork lift Hire for show setup if required
  • Hire Equipment e.g. display stands, furniture etc.
  • Staffing for your stand on show days and during build-up and breakdown
  • Sending in your staff names for security passes.
  • Insurance for stock during the show, including build-up and breakdown - it is strongly suggested exhibitors have Public Liability Insurance with $5M

CAB Audited

An Exhibition and Event Audit is an objective, third party confirmation of attendance claims and attendee demographics.

CAB Circulations Audit Board

The audit provides accountability and assures event participants that the numbers being presented about the event are accurate and impartial. Endorsed by the Exhibition and Event Association of Australia (EEAA), the CAB Exhibition and Event Audit provides the only independent third-party verification of an event's attendance and demographic data that delivers credibility and proof of attendance.
See the CAB website » for more information

Exhibiting at NZ Gift and Homeware Fairs

The New Zealand Gift Fairs are the major events on the gift industry calendar, all timed to best serve the buying interests of industry retail buyers and to coincide with the international Gift Fair calendar. Get in front of thousands of genuine trade buyers. Regardless of the size of your business, exhibiting at The New Zealand Gift Fairs is simply the best value for your marketing dollar and by exhibiting at two or more Gift Fairs in the calendar year you'll also enjoy special exhibition rates while growing your profile and your profits.

If you are interested in exhibiting, send us an or use our online enquiry form »

Advertising in the Gift Magazine

Exhibitors get a listing in the Gift Magazine (if all deadlines are met), and 8000 copies are given free to visitors, to help them plan their visit to the show, and to act as a directory after the show.

We encourage exhibitors to advertise in the Gift Magazine and preview their product to the buyers. Giving you another form of medium to promote your presence at the Gift Shows.

The Gift Magazine will be posted to visitors and exhibitors two weeks leading up to the Gift Fair and additional copies are available onsite at the Fair.

Why not take up the opportunity of utilising your 1/4 page fee and upgrading to a more  prominent ad, for example a half or full page to promote your product, enabling buyers to view your products before the Gift Fair commences.

Download an advertising Booking formNew Product Showcase(s) cannot be purchased stand alone, they can only be purchased in conjunction with another advertisement. Prices vary depending on the amount of shows you exhibit in throughout the year. This is fantastic way to promote and highlight your product to buyers - especially if you have a new product being launched.

Gift Magazine Advertising 64kb pdf

Please don’t hesitate to contact Sandra Gorringe to discuss

 

Show Statistics

  • Autumn Gift & Homeware Fair
  • Winter Gift & Homeware Fair
  • Spring Gift & Homeware Fair

Held in March each year, the Autumn Gift and Homeware Fair is perfectly timed to complement the return of suppliers from overseas buying trips.

The following statistics come from the CAB Exhibition Audit Report of Autumn Gift 2010

Survey of Attendance
Single Visits 4,914
Total Revisits 1,221
Total Attendance 6,135

* A summary of the number of trade visitors who attended the show, reported by day (one entry only per day) and categorised as single visits and attendees who have revisited the exhibition on subsequent days. The reported figures do not include exhibitors.

 



Analysis by Purchasing Power
Purchasing Power No of Responses % of Attendees
None 221 4.5%
less than $500 62 1.3%
$501 - $1,000 302 6.1%
$1,001 - 5,000
725 14.8%
$5,001 - $10,000 1,208 24.6%
$10,001 - $50,000 1,011 20.6%
$50,001 - $100,000 507 10.3%
$100,000 + 575 11.7%
Blank 303 6.1%
Total Responses 4,914 100%



Analysis of Attendance by Geographic Area
Country No of Attendees % of Attendees
New Zealand 4,835 98.4%
Australia 46 0.9%
Other Countries 33 0.7%
Total Attendees 4,914 100%

Analysis by Product Interest*
Product Interest No of Responses % of Attendees
Accessory/Jewellery 2,026 41.2%
Baby Products 1,048 21.3%
Books/Magazines/Stationery 1,040 21.2%
Clothing 679 13.8%
Confectionery/Specialist Foods 808 16.4%
Duty Free/Souvenir 531 10.8%
Floral 818 16.6%
Furniture 1,191 24.2%
Garden Products 804 16.4%
Giftware 3,432 69.8%
Handicrafts/Hobbies 971 19.8%
Hardware 396 8.1%
Interior Decoratives 1,990 40.5%
Kitchenware/Chinaware 1,410 28.7%
NZ Made Products 2,005 40.8%
Pharmacy Products 512 10.4%
Sports 241 4.9%
Toys/Novelty Products 1420 28.9%
Wooden Products 937 19.1%
Other 315 6.4%
Total Responses 22,574  
* Analysis by Product Interest had multiple responses from attendees % based on single visits

Analysis of Attendance by Commercial Demographics
Business Type No of Responses % of Attendees
Agent 66 1.3%
Baby Products 123 2.5%
Beauty Therapy, Hairdresser 69 1.4%
Bookseller, Newsagent, Stationer 180 3.7%
Clothing 158 3.2%
Confectionery, Specialist Foods 77 1.6%
Corporate Buyer 78 1.6%
Department Store 54 1.1%
Duty Free/Souvenir 96 2.0%
Fashion Accessories, Jewellery 308 6.3%
Florist 195 4%
Furniture 220 4.5%
Garden Products 104 2.1%
Gift Store 1,153 23.5%
Handicrafts, Hobbies 138 2.8%
Hardware 34 0.7%
Homewares 292 5.9%
Hospitality 129 2.6%
Interior Decoratives 393 8.0%
Kitchenware 102 2.1%
Manufacturer, Wholesaler 220 4.5%
Pharmacy 238 4.8%
Promotional Company 133 2.7%
Sports 20 0.4%
Supermarket 24 0.5%
Toy/Novelty Store 159 3.2%
Other 699 14.2%
Total Responses 5,462  

The Winter Gift and Homeware Fair is the only one of its kind on the Mainland and offers an unrivalled choice of gift ideas.

The following statistics come from the CAB Exhibition Audit Report of Winter Gift Fair 2009

Survey of Attendance
Single Visits 2,452
Total Revisits 614
Total Attendance 3,066
* A summary of the number of trade visitors who attended the show, reported by day (one entry only per day) and categorised as single visits and attendees who have revisited the exhibition on subsequent days. Reported attendance does not include exhibitors.




Analysis by Purchasing Power
Purchasing Power No of Responses % of Attendees
None 140 5.7%
less than $500 41 1.7%
$501 - $1,000 196 8.0%
$1,001 - 5,000
445 18.1%
$5,001 - $10,000 716 29.2%
$10,001 - $50,000 466 19.0%
$50,001 - $100,000 232 9.5%
$100,000 + 221 9.0%
Total Responses 2,457  



Analysis of Attendance by Geographic Area
Country No of Attendees % of Attendees
New Zealand 2,447 99.8%
Australia 3 0.12%
Korea (South) 2 0.08%
Total Attendees 2,452 100%

Analysis by Product Interest*
Product Interest No of Responses % of Attendees
Accessory/Jewellery 1,109 45.2%
Baby Products 551 22.5%
Books/Magazines/Stationery 491 20.0%
Clothing 351 14.3%
Confectionery/Specialist Foods 411 16.8%
Duty Free/Souvenir 305 12.4%
Floral 450 18.4%
Furniture 540 22.0%
Garden Products 450 18.4%
Giftware 1,791 73.0%
Handicrafts/Hobbies 546 22.3%
Hardware 241 9.8%
Interior Decoratives 943 38.5%
Kitchenware/Chinaware 727 29.6%
NZ Made Products 1,002 40.9%
Pharmacy Products 389 15.9%
Sports 136 5.5%
Toys/Novelty Products 742 30.3%
Wooden Products 524 21.4%
Other 131 5.3%
Total Responses 11,830  
* Analysis by Product Interest had multiple responses from attendees

Analysis of Attendance by Commercial Demographics
Business Type No of Responses % of Attendees
Agent 26 1.1%
Baby products 26 1.1%
Beauty Therapy / Hairdresser 43 1.8%
Bookseller / Newsagent / Stationer 58 2.4%
Clothing 80 3.3%
Confectionery / Specialist Foods 35 1.4%
Corporate Buyer 33 1.3%
Department Store 22 0.9%
Duty Free / Souvenir 71 2.9%
Fashion Accessories / Jewellery 160 6.5%
Florist 106 4.3%
Furniture 88 3.6%
Garden products 74 3.0%
Gift Store 544 22.2%
Handicrafts / Hobbies 94 3.8%
Hardware 33 1.3%
Homewares 102 4.2%
Hospitality 71 2.9%
Interior Decoratives 132 5.4%
Kitchenware 27 1.1%
Manufacturer / Wholesaler 74 3.0%
Pharmacy 248 10.1%
Promotional Company 38 1.5%
Sports 20 0.8%
Supermarket 38 1.5%
Toy / Novelty Store 57 2.3%
Other 372 15.2%
Total Responses 2,672  

The Spring Gift and Homeware Fair is the major trading show for retailers stocking up for the Christmas Season.

The following statistics come from the CAB Exhibition Audit Report of Spring Gift 2010

Survey of Attendance 2009 2010
Single Visits 5,535 6,042
Total Revisits 1,576 1,649
Total Attendance 7,111 7,691
* A summary of the number of trade visitors who attended the show, reported by day (one entry only per day) and categorised as single visits and attendees who have revisited the exhibition on subsequent days. The reported figures do not include exhibitors.



Analysis by Purchasing Power

Purchasing Power No of Responses % of Attendees
None 303 5.0%
less than $500 77 1.3%
$501 - $1,000 396 6.6%
$1,001 - 5,000
969 16.0%
$5,001 - $10,000 1,516 25.1%
$10,001 - $50,000 1,205 19.9%
$50,001 - $100,000 574 9.5%
$100,000 + 653 10.8%
Blank 349 5.8%
Total Responses 6,042 100%


Analysis of Attendance by Geographic Area
Country No of Attendees % of Attendees
New Zealand 5,989 99.12%
Australia 26 0.43%
Fiji 7 0.12%
Samoa (Western) 5 0.07%
Cook Is 5 0.08%
China
4 0.07%
USA
2 0.03%
Tonga 1 0.02%
United Kingdom 1 0.02%
Chile 1 0.02%
Rarotonga 1 0.02
Total Attendees 6,042 100%

Analysis by Product Interest*
Product Interest No of Responses % of Attendees
Accessory/Jewellery 2,620 43.4%
Baby Products 1,387 23.0%
Books/Magazines/Stationery 1,285 21.3%
Clothing 905 15.0%
Confectionery/Specialist Foods 1,044 17.3%
Duty Free/Souvenir 688 11.4%
Floral 951 15.7%
Furniture 1,399 23.2%
Garden Products 964 16.0%
Giftware 4,280 70.8%
Handicrafts/Hobbies 1,185 19.6%
Hardware 500 8.3%
Interior Decoratives 2,351 38.9%
Kitchenware/Chinaware 1,655 27.4%
NZ Made Products 2,532 41.9%
Pharmacy Products 819 13.6%
Sports 316 5.2%
Toys/Novelty Products 1,855 30.7%
Wooden Products 1,192 19.7%
Other 374 6.2%
Total Responses 28,302  
* Analysis by Product Interest had multiple responses from attendees % based on single visits

Analysis of Attendance by Commercial Demographics
Business Type No of Responses % of Attendees
Agent 89 1.5%
Baby Products 140 2.3%
Beauty Therapy, Hairdresser 112 1.9%
Bookseller, Newsagent, Stationer 213 3.5%
Clothing 209 3.5%
Confectionery, Specialist Foods 102 1.7%
Corporate Buyer 93 1.5%
Department Store 73 1.2%
Duty Free/Souvenir 129 2.1%
Fashion Accessories, Jewellery 343 5.7%
Florist 224 3.7%
Furniture 259 4.3%
Garden Products 133 2.2%
Gift Store 1,400 23.2%
Handicrafts, Hobbies 126 2.1%
Hardware 69 1.1%
Homewares 291 4.8%
Hospitality 184 3.0%
Interior Decoratives 360 6.0%
Kitchenware 94 1.6%
Manufacturer, Wholesaler 206 3.4%
Pharmacy 474 7.8%
Promotional Company 118 2.0%
Sports 25 0.4%
Supermarket 31 0.5%
Toy/Novelty Store 212 3.5%
Other 885 14.6%
Total Responses 6,606